“What’s Wrong with One More Episode?”: A Qualitative Study on Why Korean Dramas are a Hit in the Philippines (2024)

FAQs

How do Korean dramas influence the Philippine industry? ›

As such, Korean culture and trends as seen in Korean dramas have invaded and been deeply rooted in Philippine society today. Korean dramas have greatly influenced the food, fashion, cosmetics, music, and entertainment industries, as well as people's views and preferences.

Korean dramas can affect the character of today's youth, leading to changes such as delaying worship activities, ignoring assignments, watching Korean dramas until late at night, and obsessions that affect daily life. K-pop culture has the potential to erode local culture and preferences among school children.

Watching Koreanovelas has influenced Filipino values by promoting cultural closeness, affirming hierarchical family relationships, and providing a cultural window into Korean way of life. The study found that watching Korean dramas influenced the understanding of Korean culture among Filipinos.

K-Dramas tend to romanticize and oversimplify real-life challenges, such as mental health issues, financial struggles, and interpersonal conflicts. These complex problems are often resolved in a matter of episodes, creating a false sense of ease and trivializing the difficulties that individuals face in real life. 5.

Based on the previous literature and interviewees, the unique and non-repetitive plots, talented actors, and quality production have contributed to the popularity of K-Dramas. Furthermore, K-Dramas have influenced their viewers' food preferences, beauty standards, and interest in a foreign country.

Unpredictable Plot

Something else Filipinos find appealing about Koreanovelas is their incredible storylines. Every drama is unique and realistic. Although some of them may tend to fall into cliches or formulaic plots, they're not afraid of experimenting with new ways of telling these kinds of stories.

Kdramas are literally made in heaven. It will make you addict like really!!! The story plot is super amazing, refreshing. And the actors are soo good..the way they present the characters in dramas you will surely fall in love with them.

However, there are also negative impacts. Korean entertainment can lead to changes in behavior, such as delaying worship activities, ignoring assignments, and staying up late to watch Korean dramas. It can also result in a preference for Korean culture over one's own culture and fan wars.

New friends, new loves and new experiences mix together inside a colorful college dormitory in Korea that's home to students from around the world.

Seasia Stats | 🇵🇭 The Philippines has become the country that watches the most Korean dramas in the world! According to Insider Monkey's data pu...

Why do people love K-dramas so much? ›

K-Dramas often provide an escape from reality, offering a world where emotions are heightened, and happy endings are common. This is appealing during stressful or challenging times.

K-drama global popularity seems inextricably tied to the industry's deep interest in exploring class themes, an understandable cultural fascination for a country that saw such rapid economic growth in such a short period of time, the so-called Miracle on the Han.

The King: Eternal Monarch: Why the Controversial K-Drama Is Banned in South Korea - IMDb.

However, this also means that all of these exclusive K-dramas are marketed as “Netflix Originals.” The reason why these K-dramas are leaving is that the streaming rights Netflix paid for were only for a limited amount of time. Typically ranging anywhere between five to ten years depending on the deal.

China Bans K-Dramas and Korean Movies; only a few programs are allowed to be broadcast. China has strictly imposed its ban on broadcasting any Korea-related content in the country since the first half of 2023!

It impacts their lifestyle choices, such as fashion and purchasing idol goods. Moreover, KPOP culture affects students' behavior, leading to changes in their values and interests, including making new friends and diversifying aesthetics.

The Phillipine theater is important and plays an important role on promoting Filipino culture and heritage. It showcases the beauty and talent filipinos have. Furthermore it seeks to entertain people and as well as imparts knowledge through telling a story in a creative way.

K-drama viewing among Filipinos, in particular, grew to 350 percent in 2020.

Korean TV dramas and movies rose to popularity in the Philippines in the early 2000s. Since then, we've only grown more and more fond of them. Korean shows dubbed into Filipino were aired on local networks.